Farmers and growers from across the country are supporting Environment Secretary Owen Paterson’s call to buy more British food by thanking the public for backing British farming.
The farming sector received phenomenal support from the British public during 2013 with producers continuing to deliver high quality British food – despite a number of challenges including unseasonable snow last April that disrupted thousands of farming businesses.
Ongoing research has shown more people than ever before want to buy more traceable food while a One Poll survey revealed that 78 per cent of shoppers believe supermarkets should now stock more British food.
To acknowledge public support farmers representing all farming sectors recorded a video to say a big ‘thank you’ to the public for backing British farming and buying the food they produce every day of the year.
NFU Vice President Adam Quinney said: “After the furore at the start of last year over horsemeat, complex food chains and mislabelling, consumers have increasingly shown their support for British farmers.
“This video is just a small way of saying thank you to the people of Britain for backing British farming.
“Our farmers and growers will continue to work hard to put more British food on more British plates and will continue to show how farming delivers for Britain.”
As well as The Thank You For Backing British Farming video, 200 farmers, a tractor and hundreds of red, white and blue food and drink props representing every farming sector within the UK, came together to form a Back British Farming Flag.
More information about the flag, which was designed to showcase the high quality food British farmers produce, can be found on the NFU website.